Earlier this year, my friends at Mixbook asked me to design some holiday cards. I thought it would be fun to share a little behind the scenes about the process with you all. When projects first get kickstarted, I usually get really excited and dive right in. Sometimes the creative groove happens smoothly and you find your flow really quickly. This was one of those times where I got so excited about the project, that I couldn't resist sharing a bit on social media. You may remember this Instagram post:
I sketched out some flowers in pencil and I was really hesitant to go in with the paint, but I did it anyway. I used my favorite waterbrush and watercolors and filled it in carefully using small strokes. Taking my time, I made sure to keep the sketchiness of the pencil. Rough combined with refined was what I was going for. It turned out to be one of my favorite sketches I think I have ever made. Once it was done and completely dry, we scanned it and made some edits. An important lesson I learned a while back was to not be too hasty as I ended up smudging and ruining the painting and also got the scanner glass all dirty!
We decided to make it available in both white and gold! Love how Ann-Marie used it for her holiday cards in contrast with the black and white photo.
For the brush lettering designs, I repeated the same process, only I don't sketch it out in pencil first. I just go for it and trust that all my Motivational Monday practicing has helped make it so I don't have to write Merry Christmas more than 20 times. I set up a couple options using this cute photo of Harper and Rachel taken by Katee Grace.
It was a bit tough deciding what to do for our cards since we haven't really had family photos taken since this summer by Christian and Reinna. I decided to just go with them since we live in Southern California and because I love the photos.
I ordered our cards and they came super fast, so if you're still looking for cards to send out, here is the entire holiday series that I created. And through December 20, you can use the discount code TAN50 for 50% off all cards! HAPPY HOLIDAYS!