Did you know that you’re sitting in the driver’s seat of your life and that you have control over exactly where you want to go? On today’s episode, I am joined by Lauren Hom, a designer and letterer based in Detroit. Lauren shares how she overcame her fears and put herself out there, what she’s done to grow her portfolio as a designer and letterer and the importance of doing something you love to fill your creative tank. She talks about the drawbacks of being a freelancer and how most people romanticize what they don’t have. We also discuss how she knew it was time to start building a team and learning to protect her time.
What’s in this episode:
How Amy and Lauren met each other
Deciding to work in advertising
Starting a hand lettering blog
Quitting her job and pursuing lettering full-time
Following your dreams rather than doing what’s practical
Lettering for lunch to grow her portfolio
Overcoming the fear of putting herself out there
Trying something new and ignoring the “what ifs”
Knowing that we don’t have to monetize everything
Doing something to fill your creative tank
The drawbacks of being a freelance creative
Her experience of traveling and working
Craving what you don’t have
Remembering that you’re in the driver’s seat of your life
Her weekly challenge design prompts
Her experience with building a team and asking for help in her business
Recognizing that you can’t do it all
Learning to protect her own time
Making sure that you’re having fun
Knowing that you have the power to get what you want in life
I’m a designer and letterer based in Detroit, schooled in New York, and raised in Los Angeles. Known for my bright color palettes, playful letterforms, and quirky copywriting, I’ve had the pleasure of creating work for clients like Starbucks, Google, AT&T, YouTube and TIME Magazine. My work has been recognized by Communication Arts, the Type Directors Club, and the Webby Awards. I’m also the author of the popular blog and book Daily Dishonesty.
I find that I’m happiest when creating, so when I’m not working, you can find me-HAHA, just kidding! When am I not kind of working on something? When I’m not creating clever things for clients, you can find me selling your ex-boyfriend's tears and putting bread on my head.
I would love to hear from you! Connect with me on Facebook, Instagram, YouTube or on my website. If you enjoyed this podcast and you haven’t already, I’d like to encourage you to subscribe that way you won’t miss a single update. Hope you feel inspired to Craft a Life You Love by following your intuition and steering your life in whichever beautiful direction you want it to go in.